Brisbane Buyers Agency

Holland Park Property Market Insights: Maximising Value as an Investor

By Paul Palella – Director, Brisbane Buyers’ Agency

Holland Park, just 6km south-east of Brisbane’s CBD, is a suburb that has long been favoured by families, professionals, and investors alike. With verdant residential pockets, strong school catchments, and easy access to both the Pacific Motorway and public transport, it offers a balance of lifestyle and connectivity that continues to drive demand. But in today’s property market, one of the most pressing questions investors ask is: does it make sense to purchase a traditional three-bedroom, one-bathroom home on a 600m² block in Holland Park and rent it out?

Let’s break down the numbers on capital growth, rental yields, and occupancy, and explore how you can maximise your investment in this popular pocket of Brisbane.

Capital Growth: A Proven Performer

Over the past decade, Holland Park has demonstrated impressive capital growth. In July 2016, the median house value was around $674,517. Fast forward to July 2025, and the median value for houses sits at $1.436M, reflecting a strong long-term growth trajectory.

The growth has not been linear — the suburb experienced corrections in 2019 and 2023 — but the recovery was sharp, with values rebounding strongly in 2024 and 2025. Over the past five years alone, Holland Park houses have appreciated by more than 86%, outpacing many comparable suburbs across Brisbane’s south-east.

Table 1: Median House Values – Holland Park

Year

Median House Value

% Change (Annual)

2016

$674,517

2020

$769,655

+6.1%

2022

$1,204,036

+22.2%

2024

$1,367,483

+21.5%

2025

$1,436,487

+5.0%

Source: CoreLogic RP Data 2016–2025

For investors, this tells us that while yields may not be especially high, capital appreciation has been a reliable wealth driver in Holland Park.

Rental Performance: Occupancy and Yield

Rental demand in Holland Park remains robust. In July 2025, the median asking rent for houses was $720 per week, up 9.1% from the year prior. Vacancy periods are short, with properties leasing on average in 26 days, highlighting strong tenant interest in the area.

Based on the current median house value of $1.436M, gross rental yields sit at 2.8%. While this is modest compared to units (which offer yields around 4.2%), it’s consistent with yields in other high-demand, family-focused suburbs in Brisbane.

Table 2: Holland Park Rental Market – Houses

Metric

Value (2025)

Median Weekly Rent

$720/w

Median House Value

$1.436M

Gross Rental Yield

2.8%

Rental Rate Growth (12m)

+9.1%

Median Days on Market

26 days

Source: CoreLogic RP Data, 2025

The takeaway here is that while investors won’t achieve high cash flow, the low vacancy and rising rental rates offer stability and predictable income.

Lifestyle Drivers: Why Tenants Choose Holland Park

Numbers alone don’t tell the full story. Holland Park’s appeal comes from its lifestyle features and location benefits that keep both owner-occupiers and tenants loyal.

  • Proximity to CBD: Just 6km from Brisbane’s city centre, commutes are quick via Logan Road or the M3.
  • Green Space: With 17 parks covering nearly 9.1% of the area, Holland Park provides a family-friendly environment.
  • Education: Families value access to sought-after schools, including Holland Park State School, Cavendish Road State High, and nearby private options like Loreto College.
  • Demographics: The suburb is dominated by family households, with 50.8% couples with children and a median tenure of 13.7 years — signalling long-term stability and pride of place.
  • Amenities: Cafés, shopping precincts, and proximity to Westfield Carindale and Greenslopes Hospital add to the convenience factor.

For tenants, this combination of lifestyle and accessibility makes Holland Park an easy choice. For investors, it underpins rental demand and long-term growth.

Cost Snapshot: Entry-Level vs Median vs Rent

For investors considering the classic three-bedroom, one-bathroom on a 600m² block, here’s how the numbers stack up today:

Table 3: Entry-Level Investment Snapshot – Holland Park (2025)

Property Type

Median Purchase Price

Median Rent

Yield

3 Bed, 1 Bath House

$1.25M (lower quartile)

$680–700/w

~2.8%

Median House

$1.436M

$720/w

2.8%

Upper Quartile House

$1.625M

$750–780/w

2.5–2.7%

Source: CoreLogic RP Data 2025

This shows that even at the entry level, yields remain modest. However, investors are positioning themselves for capital growth, stable occupancy, and long-term appreciation.

Maximising Your Investment in Holland Park

So, does it make sense to invest in a 3-bed, 1-bath in Holland Park? The answer depends on your strategy.

  • Capital Growth Focus: Holland Park has shown consistent long-term appreciation and remains a blue-chip location. Holding for the long term is likely to reward investors through equity growth.
  • Rental Stability: While yields are modest, low vacancy rates and steady rental increases offer confidence for those seeking reliable income streams.
  • Value-Add Potential: Older three-bedroom homes on 600m² blocks present renovation or knockdown-rebuild opportunities. By upgrading, investors can boost rental returns and add instant equity.
  • Lifestyle Alignment: With families and professionals dominating the demographic, investors can maximise occupancy by targeting well-presented family homes close to schools and parks.

Final Thoughts

Holland Park is not a suburb for chasing high yields. Instead, it’s a suburb for investors who value stability, tenant demand, and long-term capital growth. A three-bedroom, one-bathroom house on a 600m² block is a safe bet for those prepared to prioritise growth over cash flow.

To maximise your investment in Holland Park:

  • Buy well in a good street with access to parks and schools.
  • Consider cosmetic upgrades to improve rental appeal.
  • Hold long-term to capture capital growth.
  • Explore future value-add strategies such as extensions or rebuilds.

At Brisbane Buyers’ Agency, we help clients position their investments strategically to balance yield, growth, and lifestyle drivers. Holland Park stands out as a suburb that offers long-term confidence, and with the right approach, investors can maximise both income and equity.

Data disclaimer: Sale prices, rental yields, and median values have been sourced and calculated using figures from CoreLogic RP Data (2016–2025). Always consult your financial advisor or property strategist for personalised investment advice.

📞 Call Paul Palella directly on 0409 499 034
📧 Email: paul@brisbanebuyersagency.com.au

 

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